business to business marketing

(5 minutes read) First, we will define what business to business marketing means: “Commercial transaction between an organisation and other organisation (inter-organisational marketing).” (Dave Chaffey, 2012).   1. Why have we decided to orientate on business to business ads for Facebook? Mostly, when we are talking about Facebook ads, we are referring to Business to …

Why Facebook is fundamental for business to business (B2B) advertising? Read More »